02/15/14 By Jennifer Brown

Interview-ProcessLike you, a candidate has a choice in which company he/she chooses to work for, and the A players will likely have several employment offers from which to choose! Therefore, it’s critical to make a good impression with the candidate throughout the recruiting process. Make sure to:

■ Be friendly on the phone and in-person.
■ Arrive on time for all phone and in-person interviews.
■ Give the candidate a professional looking applicant package.
Note: An applicant package should include the application, background check disclosure form, benefits overview, your business card, and pertinent company information.
■ Stay in touch with the candidate throughout the recruiting process. Regularly call and/or email the candidate with updates on the recruiting process.
■ Offer the candidate water, coffee, and/or tea when he/she comes in for an interview.
■ Focus on the candidate during the interview. Don’t answer the phone, check email, or text.
■ Throughout the process, thank the candidate for their time and interest in your company.

Candidates have choices too – so be sure they choose you and your business. Remember, the candidate is interviewing you too!

YOUR TURN: What do you do to make a good employer impression on candidates? Please leave your reply below.

Image courtesy of Stock Images via FreeDigitalPhotos.net

Jennifer Brown is the founder of PeopleTactics LLC, she is devoted to helping small business owners implement solutions to prevent Human Resources problems that drain them of their time, money, and energy. Jennifer works with small businesses in order to help them build stronger employee relationships, understand and comply with employment laws, establish policies, and set up easy-to-use HR systems to consistently avoid problems.

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